I’ve gotta say it’s an honor for me to have Dr. John Spencer Ellis on here sharing some great wisdom, tips, and advice.
This is a guy who has not only done well for himself, but has done a lot for the fitness industry. He’s helped hundreds of thousands (maybe more) of people, and helped to give rise to a bunch of the superstars in the industry today.
Even to some on the Top 100 Fitness Entrepreneurs List.
So when the opportunity presented itself to do an interview with him, I jumped on it.
In our video interview below, John talks about some pretty cool things. Not just about business, but what it really takes to reach an ultra high level of success in life.
He dishes out some amazing stories about what he’s been through, how he’s built his businesses, and gives advice for anyone trying to build an awesome business and life.
The best part is he took took a ton of time out of his day to do this. And that was pretty cool of him. Especially since he’s running dozens of businesses, is pulled in multiple directions, and everyone wants his attention.
Oh, and here are just a few of the businesses and associations he runs…
- NESTA (National Exercise and Sports Training Association)
- The Spencer Institute For Life Coaching.
- International Triathlon Coaching Association
- MMA Conditioning Association
- Adventure Boot Camp
- Get America Fit foundation.
- and on and on…
And that’s barely scratching the surface.
So if your gonna check out any of the interviews here, this is definitely one you don’t want to miss.
Oh, and the end of the interview is killer. He gets on a role just dishing out some incredible tips and advice. If I had known some of this stuff a while back it would have saved me a ton of money.
Here is one of those killer tips he shares that can make a huge difference when building a business….
” You don’t want a big business, you want a big bank account!
A big business can be a big pain in your butt. So what do I mean?
I tried to make thing bigger than they needed to be because I thought that meant success. It has nothing to do with success at all. All it did was create more stress, more headache, and definitely a lot more overhead.
… Having all that big stuff doesn’t mean anything. And it just wastes your time, your money, your effort and it’s not necessary. And it went along in thinking that I was bigger, needed to be bigger, had to do more, and it’s just not necessary. And that is a huge lesson.”
Interview Highlights
- What some of John’s accomplishments have been to date
- What makes him different and able to accomplish more than most people.
- What type of traits successful people have.
- Why he can take his businesses to a massive level.
- Why contrast in life is a good thing.
- Why he searches out the best talent to learn from.
- What his biggest growing experiences have been.
- What his movie The Compass is, and what it’s all about.
- Where the idea came from for The Compass.
- How your visualizations can become reality.
- What it is like to create and produce a movie and book on a large scale.
- How he got “A” List Superstars to appear in the movie.
- Why he gave out free copies of the movie before it came out.
- How his team has helped to grow his empire.
- Who his team is, and what their roles are in the business.
- Why NESTA (his certification company) is different from some of the others out there.
- How he set up and built his certification company.
- What the process was like building a certification company.
- How he was convinced to continue building NESTA when he almost gave up.
- How long it took to create NESTA and get it up and running.
- How he marketed NESTA.
- How many members and students are in NESTA.
- Where NESTA is expanding to.
- Why systems are vital to his businesses.
- What has to be systemized in the businesses.
- What continuity income is, and how many continuity models he has in place.
- What businesses create for John and why he builds them.
- What struggles John had to go through when he first started.
- What certification companies he owns.
- How he is able to find and fill gaps in the marketplace.
- How he came up with the idea for his Adventure Boot Camp Program.
- Why he turned Adventure Boot Camps into a licensing program.
- Where he sees the industry heading in the next few years.
- Why John is shifting almost every business he owns online.
- How he keeps his clients happy and coming back.
- Who were John’s biggest mentors.
- What his biggest failures were.
- What has made him successful.
John Spencer Ellis Interview
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Audio/MP3 Download
John is one busy dude! And there are so many things he has going on so trying to track him down can be tough.
But if you want to meet him, learn more about what he’s doing, and actually learn the step-by-step process of how to build a successful fitness business then check out www.fitnessfortuneslive.com
It’s a seminar where he’s brought in some top level talent that will get you going exactly where you need to go. If you go to this site and opt in, your going to get some free killer videos (interview style- which I love) that will set you up and get you in the right mindset for success.
Plus you get to hear Perk (the star of The Compass) speak. And if your into online marketing and know who Jeff Walker is, then you’ll be amazed at how similar Perk sounds like Jeff. It’s kinda crazy.
If you want to see what else John is up to, visit www.johnspencerellis.com
John has been super successful with his career. I’d love to hear what your thoughts are on success are below…
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I'm Erik Rokeach a fitness entrepreneur. I'm here to help you grow your fitness business by sharing what others in the industry are doing.
Hey John, Great interview! And you are one of my favorite people in industry. I think it’s because you are always investing in yourself with knowledge and education for continual success.
I have a question regarding marketing your products and services.
I know you have had blogs in the past however…
Is there any reason why you have not gone the blog route as your main platform like other “fitness marketers and gurus” have gone?
BTW Erik Thank you for doing this…really cool bro!
Hey Jonas,
John is definitely one great guy, and I know I’ve learned a ton from him too.
Thanks for the feedback.
Hope your well!
I heard about the compass a few years back and I never got around to watch it.
But after watching this interview I was completely convinced that I needed to get it. I absolutely LOVE listening to Les Brown. And when Dr. Ellis named him being in the movie, I couldn’t resist.
Thanks guys for the cool behind the scenes interview.
Hey Scott,
Glad you decided to pick up The Compass. It’s really good. I’ve watched it a bunch and it is very helpful.
Enjoy it!
Hey Jonas
It’s good to reconnect!
I do use blogs, but not as much as some people.
My main blog for fitness pros is http://www.personaltrainertools.com
I’m adding more and more content there aside from the free resources listed on the main page.
I think the short answer is that I just have so much going on, I do a lot of my communication on the message boards within the communities of Fitness Fortunes, MMACA, TACTIX, ABC, etc.
My goal is to do more blogging and giving a lot more content away.
All-in-all, I have about 300 web sites, so that keeps me pretty busy!
Look forward to seeing you soon.
JSE
Whoa! 300 websites! That’s pretty crazy!
Well, not all 300 sites directly make sales. Many are informational…. many are feeder sites…. some are specifically designed to increase SEO, and others are product sites.
Erik, this may be your best interview to date. Every trainer needs to listen to what you and John cover here.
John, knowing when to transition from one phase of life to another takes timing, faith and a little bit of luck, and you’ve done it masterfully. Best of luck in the future!
Thanks Greg! Your definitely right that John has got the transitions down. That is one of the real big things I learned from speaking with him.
I’d say you’ve got that down pretty good too!
John & Erik,
Great interview.
Awesome for John to share his insight into fitness and how he became a leader in the industry.
Thank you John.
Erik, awesome work on the interviews.
Loved the lessons that John gave at the end.
Rick Kaselj of http://ExercisesForInjuries.com
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Hey Rick,
Thanks again for taking the time to check out the interview and leave a great comment. I’m very grateful that your getting some value out of this.
John has been an amazing inspiration and help to so many people, and when he speaks, we all should listen.
Now you guys are just getting mushy!!!
I really appreciate the feedback and the opportunity to help.
Erik has a really cool thing going here.
One thing I’d like to add that we can all take to heart.
It is often said that “you can tell a man’s character by the company he keeps.”
However what is even more important is that “you can also tell a man’s character by the company he won’t keep.”
(CM will get this and approve)
Very True! Good point.
Hey guys,
Great interview! Thanks for sharing this info John…its loaded with very cool, candid and insightful info.
I watched the movie the Compass recently and recommend that everyone watch it.
Sweet website Erik!
David K
Hey David,
Thanks for the comment and glad you enjoyed the interview. The compass was a great movie and a must watch. Let me know if you have any questions